100th monkey phenomenon

Be The 100th Monkey to impact for better world!

In Today’s fast-paced high-tech information age, we are overloaded with information. Some times we believe some information. sometimes we delete it from our mind as fake!

Even the word “fake” recently becomes so popular!

But one cannot deny information!

Information is information.

information is key

It’s coming to us all the time. In fact, a 24/7 basis.

We can’t avoid it.

The way out is, how we perceive it. How we give a meaning to it. How we can use it in our favor. I mean , from a positive perspective.

Yes, on a positive perspective for our own benefit.

That is the smartest way to deal with information. Rather than criticizing it or shut it off from our life. That we cant. Because, apart from the tip of the iceberg, a huge part is behind the curtain inside our subconscious mind or unconscious mind. Which is taking the information.

So, we should try to take it in a positive way. The way which favors us to become the best self of ourselves!

For that, You should try to be the 100th monkey!

Yes, you should take the 100th monkey phenomenon in a productive way. In an innovative way!

100th monkey phenomenon??

Probably you heard about it.

Maybe you have not.

100th monkey for group consciouness

That day, I asked my daughter to enroll in a course of coding language. She showed no interest. I insisted her to do it. As some of her friends or school mate are doing it. She said So what?

If all are doing means I have to do it?

I said, yes. You should. Be the 100th monkey!

As this coding language is need of the hour and many are not aware of it. Who knows you might become the 100th monkey phenomenon to escalate it to others.

She asked me, being father, you want me to be the monkey?

So disgusting father!

I had to narrate to her the story behind this 100th monkey effect!

The Hundredth Monkey Effect is the idea that once a critical number of members copy a behavior or follow an idea, it will be taken on by all en-masse, automatically

The story of the hundredth monkey effect was published in Lyall Watson,s (South African botanist, zoologist, biologist, anthropologist, ethologist, and author of many books)  foreword to Lawrence Blair’s Rhythms of Vision in 1975,   and spread with the appearance of Watson’s 1979 book Lifetide: The Biology of the Unconscious.

the book titled Life tidelyal watson

The story goes like this. Some unidentified scientists were conducting a study of macaque monkeys on the Japanese island of Kōjima in 1952. These scientists observed that some of these monkeys learned to wash sweet potatoes, and gradually this new behavior spread through the younger generation of monkeys—in the usual fashion, through observation and repetition.

100th monkey effect

Watson then concluded that the researchers observed that once a critical number of monkeys was reached, i.e., the hundredth monkey, this previously learned behavior instantly spread across the water to monkeys on nearby islands.

This story was further popularized by Ken Keyes, Jr ( American personal growth author and lecturer, and the creator of the Living Love method)  with the publication of his book The Hundredth Monkey.

Hundredth monkey bookkey keyes jr quote

Keyes’s book was about the devastating effects of nuclear war on the planet. Keyes presented the hundredth monkey effect story as an inspirational parable, applying it to human society and the effecting of positive change. Since then, the story has become widely accepted as fact

Fortunately, our daughter has mended her ways. After the usual rebellious teenage interruption, she after some time becomes conscious enough to take the coding language course and slowly becoming aware of a beautiful part of the world. Even, eager to catalyse social change via her chosen field, beginning first with herself.

Also, an English author, and researcher in the field of parapsychology, Rupert Sheldrake has cited that a phenomenon like the hundredth monkey effect would be evidence of morphic fields bringing about non-local effects in group consciousness and learning.

group consciousness via 100th monkey

As a result, the story has also become a favorite target of the Committee for the Scientific Investigation of Claims of the Paranormal, and was used as the title essay in The Hundredth Monkey and Other Paradigms of the Paranormal, published by the Committee in 1990.

Unfortunately, later on,  analysis of the appropriate literature by professor emeritus of philosophy at the University of Hawai’i at Hilo, Ron Amundson, published by The Skeptics Society, revealed several key points that demystified the supposed effect.

The story and it’s papers have been refuted and discredited as unreliable evidence.

But the phenomenon lives on.

The internet — our information and disinformation highway — has become less a road we travel on when necessary.

Its so common that  we’ve watched as news, fake news, new words, ideas and opinions have spread faster than they ever could before. It has divided us as much as it’s brought us together but we are — all of us — taking in new information at an unbelievable rate these days.

Gone are the days of learning solely from your local community and family. These days, readers some 6000 miles away can tell you you’re wrong instantaneously. Isn’t that wonderful?

Nothing is a greater example of collective consciousness. Nothing outside of myth and legend. We can use this 100th. monkey effect as a tool for our own benefit!!

1ooth monkey effect

The story as told by Watson and Keyes is popular among New Age authors and personal growth gurus and has become an urban legend and part of New Age mythology.

The conclusion derived by the behavioural scientists studying the monkeys of Koshima was that when a critical number of primates achieve a certain awareness, it is absorbed into the collective cultural memory and communicated from mind to mind.

Although the exact number may vary from situation to situation, the hundredth monkey phenomenon signifies that when only a limited number of people know of a new practice, it remains confined to its practitioners.

But there is a break-even point at which if only one additional person adopts a new lifestyle or practice, it becomes generally tolerated, even if not wholly accepted. That could be the 100th. We may use it as metaphor!!

why be 1ooth monkey

Therefore your awareness of socially beneficial behaviour is critical because you could be the hundredth monkey to impact for better world!

You could be the superstar for a social cause. Your decision or action may provide the critical energy required to catalyse some major lifestyle and behaviour changes which would make planet earth a better place for all mankind. For that, you have to have the attitude to be the 100th monkey!

Though the 100th monkey effect has been discredited it communicates a very important message. It advises us to begin thinking about and then acting on every issue.

Tool as 1ooth monkey

Many cults and new-age groups thrive on the idea that the next recruit might be the ‘100th Monkey’. The superstar to convert everyone automatically.

The original research continues to prove useful in the study of cultural transmission in animals.

I found it most relevant to recount the story of the hundredth monkey. Perhaps it will help you realise how every change you make, every step you take is more important than you imagine.

And it may actually persuade you to strive to make a difference.

Therefore your awareness of socially beneficial behaviour is critical because you could be the hundredth monkey.

Your decision or action may provide the critical energy required to catalyse some major lifestyle and behaviour changes. Rather than thinking who will bell the cat, be the action taker.

Be the action taker

To be the change, to be the torchbearer, to be the superstar to impact for a new social change for next-generation’s better future. That make planet earth a better place for all mankind.


For other interesting blog, click below :

Why books so important to change your life

Why to learn new skill to be most powerful being in the world?

How to deal with emotions in a healthy way?



About admin

Despite successful career and upward trajectory, I found myself unfulfilled. My true passion lies in uplifting others that everyone deserves a joyful existence. Consequently, I've immersed myself in the captivating world of harnessing human psychology and the power of the mind to catalyze rapid personal growth and a more rewarding life. My life's mission encompasses a diverse spectrum of endeavors, including personal transformation, psychological counseling, NLP guidance, public speaking, storytelling expertise, mastering the Law of Attraction, one-on-one sessions, life coaching, and career counseling. My ultimate goal is to positively impact one million lives. With a robust background spanning three decades in civil engineering with MBA in personnel management, I'm transitioning my focus toward understanding human behavior.


  1. I am a firm believer of huge change comes from the smallest of the effort, many a time unknowingly. I got to know one more concept supporting my hypothesis of DOING YOUR BIT for the betterment of the world. I will keep this in mind and also share with my friends.
    Meanwhile, your one article or probably 100th article may bring a paradigm shift in awakening the people. Hence, kwwp writing for all of us!

    1. Thanks for elaborating the concept of 100th. monkey!! Definitely, I am implementing same in my life also.

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